Juniro - Product Overview
Vision
Help every family discover and book enriching activities for their children, while empowering local providers to grow their businesses.
Mission
Connect parents with quality children's activity providers through a seamless, trust-building discovery and booking platform.
What is Juniro?
Juniro is a marketplace platform that connects:
- Parents looking for enriching activities for their children (sports, arts, music, tutoring, camps, etc.)
- Activity Providers (studios, coaches, tutors, camps) who want to reach more families
Core Value Propositions
| For Parents | For Providers |
|---|---|
| Discover quality activities nearby | Reach more families |
| Read trusted reviews | Manage bookings easily |
| Book and pay seamlessly | Grow your business |
| Manage schedules in one place | Reduce admin overhead |
Platform Components
1. Public Website
Discovery, search, and booking for parents (no login required to browse)
2. Parent Portal
Manage bookings, children profiles, favorites, and schedules
3. Provider Portal
Manage classes, schedules, bookings, and business operations
4. Admin Portal
Internal operations, provider onboarding, content management
Key Differentiators
- PLG-First Approach - Value before signup, frictionless experience
- Trust Without Verification - Social proof and transparency over gates
- Local Focus - Hyper-local discovery and community building
- Provider Success - Tools that help providers grow, not just list
Last updated: January 2025